Mortgage, multiplied.
Software that finds borrowers shopping for a rate, calls them first and books the call.
Multiply Revenue is sales software for loan officers and brokers. It shows you who in your market is shopping for a rate right now, then an AI agent calls them, qualifies the basics and books the call onto your calendar. Every conversation is written down and scored by a coach that tells you what to say next time. Calls, texts and emails sit in one place, so a borrower who was six months out is still yours when they are ready.
Free calls and free SMS included with every plan.
What mortgage businesses fight every day.
AI built for mortgage businesses.
The daily leaks, and what plugs them.
Shared Mortgage Leads Have Terrible Conversion Rates
When you buy mortgage leads from Zillow or LendingTree, you are competing with 4 to 8 other lenders on the same borrower. Conversion rates collapse and ROI never justifies the spend.
Speed-to-Lead Determines Who Wins the Loan
Mortgage borrowers contact 3 to 5 lenders. The first to respond professionally wins the loan 70% of the time. Every hour of delay costs you closings.
After-Hours Borrowers Find Another Lender by Morning
Buyers research mortgages at night when they have time. Without 24/7 mortgage lead response, they complete their pre-approval with a competitor before your office opens.
Realtor Relationships Generate the Best Leads but Require Consistent Outreach
Realtor referrals produce the highest-quality mortgage leads with the best conversion rates but maintaining 50 agent relationships manually is impossible when active loans demand your attention.
Build Realtor Relationships That Generate 8 to 20 Quality Mortgage Leads Per Agent Annually
Agents referral pipelineVoice AI contacts real estate agents in your market weekly to establish and maintain preferred lender relationships. AI provides market updates, highlights your pre-approval turnaround times and offers co-marketing support for open houses and listings. Agents need lenders who respond fast and close on time.
Capture Refinance Mortgage Leads From Your Existing Borrower Database When Rates Drop
Past Borrowers refinance captureVoice AI monitors interest rate movements and automatically contacts your past borrowers when current rates drop 50 or more basis points below their existing mortgage rate. AI explains the potential monthly savings, estimates break-even on closing costs and books refinance consultations.
Convert First-Time Homebuyer Mortgage Leads From Open Houses and Listing Sites
First-Time Buyers purchase pipelineVoice AI contacts first-time homebuyers who registered at open houses or submitted inquiry forms on real estate listing sites. These buyers are actively shopping but many have not yet secured pre-approval, which means they cannot make competitive offers.
Generate Mortgage Leads Through Divorce Attorney Referral Partnerships
Attorneys niche referralVoice AI contacts divorce and family law attorneys about home equity buyout financing for divorcing couples. In most divorces involving real property, one spouse needs to refinance to remove the other from the mortgage. Each attorney relationship generates 3 to 8 refinance transactions per year.
How mortgage teams put it to work.
Exclusive Purchase Mortgage Lead Generation
AI generates exclusive purchase mortgage leads by qualifying first-time buyers and move-up buyers on budget, timeline and property type before any competitor speaks to them.
Refinance Mortgage Lead Capture From Existing Database
AI monitors rate movements and contacts your past borrowers with personalized refinance savings analysis to capture the highest-converting mortgage leads you already own.
Rate Shopper Qualification and Conversion
AI handles rate inquiries professionally, captures full borrower qualification information and books consultations to convert rate shoppers into mortgage leads with real application intent.
Realtor Referral Mortgage Lead Pipeline
AI responds instantly to agent referrals and maintains weekly contact with your realtor network, making you the preferred lender partner who gets the quality mortgage leads first.
The full mortgage playbook, the long version.
4 chapters on how this actually works in mortgage, written out in full.
Read the guide- 01Why Shared Lead Platforms Destroy Loan Officer ROI
- 02Speed to the Borrower Is the Only Variable That Determines Who Closes
- 03Building Exclusive Pipeline Through Realtor Relationships
- 04What AI-Powered Outreach Actually Delivers in Closed Loans
Mortgage teams always ask.
How do mortgage leads work with your AI system?+
AI responds to new mortgage inquiries within 60 seconds, qualifies the borrower on income, credit range, loan amount and timeline and books a consultation with your loan officer. Every mortgage lead is captured and pre-qualified before it goes cold.
Is it better to buy mortgage leads or generate your own?+
Exclusive mortgage leads you generate through realtor referrals and direct outreach convert at 15 to 30% versus 2 to 5% for shared leads bought from Zillow or LendingTree. AI makes exclusive mortgage lead generation scalable by maintaining realtor relationships and responding instantly to new inquiries.
Does the AI maintain mortgage lending compliance?+
AI makes required disclosures, avoids rate promises without a full application and documents all interactions for TRID and other compliance requirements.
What loan types does the mortgage lead generation system support?+
AI is trained on conventional, FHA, VA, USDA and jumbo loan programs with appropriate qualification questions for each loan type and borrower profile.
How does AI help mortgage lenders generate more exclusive leads?+
AI for mortgage lenders works by proactively calling homeowners and buyers who match your lending criteria rather than waiting for them to fill out a form on Zillow or LendingTree. The AI identifies prospects from in-market data signals, places an outbound call, pre-qualifies on loan type, credit range, down payment and purchase timeline and books a consultation directly on your calendar. Lenders using AI outreach typically see cost per funded loan drop by 30 to 50 percent compared to paid lead platforms.
What makes AI mortgage lead generation better than buying leads from aggregators?+
Buying mortgage leads from aggregators creates three problems: shared competition (multiple lenders calling the same borrower), data staleness (leads are often 24 to 72 hours old by delivery) and misaligned intent (many leads filled out a form to see rates with no serious buying intent). AI mortgage lead generation solves all three. Leads are exclusive because AI called the borrower directly. Leads are fresh because AI contacts borrowers the day intent signals fire. Leads are qualified because a real conversation happened before the booking.
Multiply Revenue