Medical Practice CRM, multiplied.
Software that works your patient list, calls the practices that refer to you and books the appointment.
Multiply Revenue is sales software for medical practices. It works the list you already have, patients overdue for a visit, referrals that were never scheduled, inquiries that went quiet, then an AI agent calls them, answers what they ask about the visit and books the appointment onto your schedule. It calls the practices and employers that refer patients to you.
It answers every new-patient inquiry the moment it comes in and follows up until it is booked. Every call is scored, so your front desk learns which questions keep sending patients somewhere else. Calls, texts and emails sit in one place, so a patient who has not been in for two years gets a real invitation back.
No setup fee on any plan, and no per-text charge from us.

What medical practice businesses fight every day.

New Patient Enquiries Meet a Busy Front Desk
The phone rings while somebody is being checked in. A new patient who cannot get through rarely calls twice, and the practice never learns it happened.
Recalls Slip Quietly
Patients due for a review do not chase it themselves. Every month that passes without the reminder is a patient drifting towards a practice that sent one.
Gaps in the Diary Nobody Fills
A cancellation leaves a slot that could be filled from the waiting list in ten minutes, if anybody had ten minutes at that moment.
A large share of no-shows are people who simply forgot, not people who changed their minds. A confirmation, a reminder and a call to whoever does not confirm turns most of those into a rescheduled visit.
A new patient is worth a great deal more than a single visit, so an enquiry answered late is a year of care going elsewhere.
New patient calls arrive during a busy clinic, after hours and at weekends, and get answered once the person has already booked elsewhere.
AI built for medical practice businesses.
New Patient Intake, at the Hours People Actually Call
New patients research and call medical practices in the evenings and on weekends. AI answers every call regardless of time, gathers new patient information, confirms insurance acceptance and books the appointment before your front desk arrives Monday morning.
Appointment Reminders That Reduce No-Shows and Protect Revenue
AI sends a multi-touch confirmation sequence for every scheduled appointment: immediate booking confirmation, 48-hour reminder call and text and a day-of reminder. The people who cannot make it reschedule instead of simply not turning up, and the slot gets filled.

Insurance Qualification and Intake Before the Appointment
AI collects insurance information, primary complaint and appointment type during the initial booking call so your clinical staff can prepare the appropriate room, order necessary equipment and allocate the right appointment duration.
What it costs you today, and what changes.
The Enquiry Waits Because the Front Desk Is With a Patient
During clinic hours your front desk is checking people in and answering questions for the patients standing in front of them. New patient enquiries wait behind that, and a caller on hold for more than two minutes hangs up and tries the next practice on the list. Whatever you spent to make that phone ring is spent either way.
Anything Touching Patient Information Needs a BAA
A medical practice cannot run patient conversations through a generic tool. Any vendor that handles protected health information needs a business associate agreement in place, and that is a question to ask before a demo rather than after one.
After-Hours Patient Inquiries Go to Whoever Answers
Patients enquiring about a new concern, a referral from another provider or a specialist question at 7 PM get no answer. Most do not follow up, they search for the next available provider. The practice that answers outside office hours keeps the relationship.
Overdue Preventive Care Goes Unbooked
Every practice has patients past due for a screening, a follow-up or an annual visit, and the list grows quietly while the front desk handles the day. Those are the easiest appointments to fill and the ones most likely to be skipped. The agent calls the recall list on a schedule, so the gaps in the diary fill with patients you already know.
New Patient Enquiries Answered at Any Hour
New Patients capturedAI handles new patient enquiries at any hour, explains which insurance you accept and books the first appointment. The calls that used to arrive after five and reach a voicemail box now arrive as appointments on Monday's schedule.
Confirmations and Reminders That Turn a No-Show Into a Reschedule
No-Shows reducedA confirmation, a reminder call and a text the day before turn most would-be no-shows into a reschedule. For a busy clinic that is several slots a day that would otherwise sit empty, and the empty slot is the expensive part.
A Call After the Visit, Before It Becomes a Public Review
Patient Reviews generatedAI calls patients 48 hours after their appointment to ask how it went, hears a complaint while it is still private and asks the happy ones for a review. The request goes out after every visit rather than only after the ones somebody remembered to follow up on.
Recall Calls for Preventive Care That Fill the Gaps
Recall Rate improvedAI contacts patients due for an annual physical, follow-up labs or a chronic disease review, books them into the gaps in next week's schedule, and writes down a reason and a date for the ones who say not yet.
How medical practice teams put it to work.
After-Hours New Patient Booking
AI answers new patient inquiries at 8 PM, confirms insurance acceptance and books the appointment. Patient receives a confirmation text within minutes.
Confirmation and Reminder Sequences
AI sends booking confirmation immediately, a 48-hour reminder call and text and a morning-of reminder for all scheduled appointments. Consistent confirmation turns most would-be no-shows into a reschedule that actually happens.
Specialist Referral Intake and Conversion
When patients are referred to a specialist, AI contacts them within 48 business hours of the referral, collects the referring physician's orders, verifies insurance and books the consultation before the patient forgets or self-refers elsewhere.
Chronic Disease Follow-Up That Keeps Established Patients Coming Back
AI contacts patients with diabetes, hypertension and other chronic conditions to schedule follow-up labs and management visits, improving patient outcomes and filling schedule gaps with high-value established patient appointments.
The healthcare CRM playbook, the long version.
8 chapters on how this actually works in medical practice, written out in full.
Read the guide- 01What a Medical CRM Has to Do, and Where Your Practice Software Stops
- 02The Recall List Nobody Has Time to Work
- 03Answering the Enquiry That Arrives at Eight in the Evening
- 04Word for Word, What a Patient Hears When It Answers
- 05The Questions It Is Built to Refuse, and Why That Matters Here
- 06What to Check Before You Buy Any Medical CRM, Including Ours
- and 2 more
Medical Practice teams always ask.
How does the software bring in new patients?+
It answers every new-patient call and web inquiry the moment it comes in, asks what the person needs and books the visit into your schedule. It follows up with anyone who did not answer or did not book, and it works your own list: patients overdue for a visit, referrals that were never scheduled, inquiries that went quiet. Every conversation is written down for your front office.
What about patient privacy?+
Your practice's data stays your practice's data. It is never used to train AI models and never sold or shared. Call recordings and transcripts live in your account. If you need specific paperwork before going live, ask us on the demo and we will tell you plainly what we can and cannot sign.
Is the AI intake system HIPAA compliant?+
Not today. All data is encrypted in transit and at rest and call recordings are stored on access-controlled infrastructure, but we are not able to sign a Business Associate Agreement yet. Signing one means every provider that touches protected health information has to sign one with us too, and we are not there yet. If your calls involve protected health information, talk to us first and we will tell you honestly whether we are a fit.
What is AI patient intake software and how does it help medical practices?+
AI patient intake software answers calls from new and existing patients at any hour, takes the reason for the call, the insurance details and a preferred time, and books straight onto your schedule. A front desk goes home at five. People deal with their health admin in the evening, at the weekend and over a holiday, which is exactly when a practice is least able to pick up, and those calls are usually somebody's first contact with you.
What does the practice manager actually see day to day?+
Every call the AI answered or made, written down, with what was booked next to it. New-patient inquiries by source, so you can see which ones are turning into visits. And the follow-ups still in progress, so nothing sits in a voicemail box waiting for someone to have a spare hour.